3 Ways to Optimize Agency Push Campaigns

optimize push campaign on a phone

Push campaigns and push notifications always play a crucial role when it comes to app engagement and monetization. If you’re a mobile app agency delivering push campaigns for clients, a well optimized push campaign, that utilizes highly personalized, timely and relevant push messaging, can help to bring dormant users back into your client’s app. It …

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Creating agency push notification campaigns in 7 easy steps

Push Notification Campaigns

Creating effective and compelling Push Notification Campaigns has never been more important. It’s a huge challenge for App Publishers to build a strong and highly engaged user base for their app. And you, as their mobile app adviser, are in the perfect position to help them with this challenge. This blog shows 7 steps to …

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Kumulos – the top choice for mobile app agencies & best alternative to Parse

Best Alternative to Parse

Kumulos gets the thumbs up from two leading mobile companies, listing us as the best mBaaS (mobile backend as a service) platform available today and the best alternative to Parse. Here at Kumulos we are blown away to get two such strong endorsements from two great companies.  Both companies are themselves recognized as thought leaders in the mobile technology space and they …

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How to Make Sure your App Services Meet Customer Needs

App Services

If you look at app development in a simplistic way, it’s easy to end up with a rather straightforward life-cycle for an app project: 1. Win the business. 2. Work with the customer to build the app to their satisfaction 3. Get it “out the door” and into the app stores. 4. Get paid and …

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Push notification service – 5 easy steps to grow recurring revenue

Push Notification Service

Here we explore how to get going with one of the easiest recurring revenue offerings — a push notification service for your customer’s mobile apps. One of the biggest concerns any mobile app publisher will have is “Will my app be a success?”. And while success comes in many forms, ultimately it’s about app user engagement — getting more …

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5 Ways to Avoid Bad App Reviews

avoid bad app reviews

The best way to avoid bad app reviews is simply to plan. A set of bad reviews for a mobile app can seriously undermine the chances of your client’s app succeeding. People are simply less likely to download something with a low average rating, and it’s both difficult and time-consuming to push the ratings back …

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App Backend Best Practice (Part 3 of 3)

Mobile App Backend Best Practice

In part 1, we looked at the principles of how to model the relationships and data that your mobile app backend will store. Then, in part 2, we looked at how to implement your mobile app backend in Kumulos and access data via API calls from your mobile app. Now, in part 3, we are going to look at …

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Top 5 Testflight alternatives for Google Android

Testflight Alternatives

Testflight used to be the go to software to test mobile apps, but since it dropped Android doubling down on iOS, its left developers to find alternatives. If you’re running a mobile development agency wondering what alternatives are available, look no further. Generally speaking the best alternatives in today’s market should offer support for continuous …

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5 essential steps for Google Play app store acceptance

Screen Shot 2016-06-22 at 13.53.25

Running a mobile app development agency is seriously hard work. You spend weeks and often months ideating, conceptualizing, designing, developing, testing, launching and optimizing world beating apps for your customers, only to be left hanging in terms of when your creation will finally be accepted onto Google Play. We recently looked at the Apple App …

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Apple WWDC 16


Following Google IO last month, last week it was Tim Cook and co’s turn to court developers at Apple WWDC 16. Compared to the spectacle that Google put on at the Shoreline Ampitheatre in Mountview, Apple WWDC 16 in San Francisco was a much lower key affair – not necessarily a bad thing given the …

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