Mobile App KPI’s – 10 app performance questions you need to answer

If you’re keen to help your clients improve their business operations and culture, then developing an internal mobile app for them might just be the answer, says our friends at NS804. Rarely does a change in a business’ process relate…
Proximity marketing is one of the fastest ways to gain a competitive edge when it comes to mobile marketing. Why? Because personalization is the key success factor for any digital marketing campaign. Moreover, personalization is the foundation for providing an…
Maximize mobile app downloads – this is top of your client’s goals for their new mobile app. Meanwhile, you, as their app developer, aim to build recurring revenue for your mobile app agency. Therefore, offering an AppGrow service, where you…
How much does it cost to make an app? Budgeting for an app is not all that different to budgeting for any other project. You’ll need detailed budgeting in order to make it happen. How much an app costs to…
Mobile app development trends for 2019 have made the Kumulos team excited! It feels like yesterday that we pointed out the top mobile trends for 2018. It’s interesting to review our previous predictions and see how they’ve developed into new…
Launching a mobile app is only the first step to having a successful app for your client! To improve mobile app performance for your clients, mining data is essential to ensuring you are doing the most important things to drive…
Burger King’s “Whopper Detour” stunt targets McDonald’s by placing geo-fencing within a 600 feet radius around each one of their 14,000 outlets. Then when someone with the Burger King mobile app on their phone crosses the Geo-fence, it triggers a…
Something interesting happened to me yesterday. LinkedIn did something very smart. I know, how amazing is that? But, then almost immediately, true to form, they followed it with something equally stupid with Push Notification User Engagement in their mobile app.…
In this article we’re going to look at some very simple things you can do to increase retention with mobile push notifications. However, before we start, lets be absolutely clear what we are talking about… What is retention? There are…