QSRs & COVID – the Mobile Response

Haircuts, holidays, hugs. There are lots of things we’ve all had to live without for the past 4 months. And

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COVID-19 impact on Customer Engagement & Loyalty Programs

No “Easy like Sunday Morning” any more thanks to COVID-19. Let’s face it, customer behavior has changed and in many

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QSRs, Mobile and Customer Rewards | The threesome that’s redefining loyalty | 3/3

Part Three: Who’s smashing it Loyalty and rewards apps are about so much more than user acquisition; what’s the point

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QSRs, Mobile and Customer Rewards | The threesome that’s redefining loyalty | 2/3

Part Two: Why mobile – and what makes a good rewards app In last week’s opener, we talked about the

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QSRs, Mobile and Customer Rewards | The threesome that’s redefining loyalty | 1/3

Part One: The history – and importance – of customer loyalty    Megacity, small city, town or edge-of-town, few of

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Health and Fitness Apps – features that drive engagement!

It’s January, the start of a new year. Gyms around the world are flooded with new faces determined to better

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Web Notifications help you go beyond App Engagement

Web notifications present a massive opportunity for mobile marketers. Why? Because they help you go beyond app engagement. Web push

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Hospitality loyalty apps – top features which drive engagement

Loyalty apps help companies to consistently engage with their customers. In today’s competitive world, brands need to do everything they

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Push notification Strategies – 10 ways to improve results

Improving push notification performance is perhaps not high on your to-do list. Perhaps you are spending more time on App

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How to Improve Mobile User Engagement

Mobile user engagement is something you should aim to continually improve. So, let’s be clear what’s meant by the term

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Three app development best practices to increase location opt-ins

Location prompts can be a problem area for app development teams.  After all, you’ve no doubt been there yourself…you download

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In-App Messaging vs Push Notifications: What’s the Difference?

In-app messaging is now being used more frequently by mobile marketers. But, there are still many app marketers who currently

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Using a Bulletproof Push Notification Strategy to Maximize Success

Push notification strategy requires some thought. That’s because push notifications are a powerful tool in any app marketing campaign. Used

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App Retention Rate Can be Improved With These Win-Back Strategies

App retention rate can be improved. That’s why win-back strategies are often high on the list of priorities for mobile

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Proximity marketing – how to execute a campaign and 6 benefits you’ll gain!

Proximity marketing is one of the fastest ways to gain a competitive edge when it comes to mobile marketing. Why?

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How Data Drives Mobile App Success

Launching a mobile app is only the first step to having a successful app for your client! To improve mobile

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Smart Geo-fencing! What a Whopper from Burger King

Burger King’s “Whopper Detour” stunt targets McDonald’s by placing a Geo-fence with a 600 feet radius around each one of

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How (Not) To Drive Up Mobile App Engagement

Something interesting happened to me yesterday. LinkedIn did something very smart. I know, how amazing is that? But, then almost

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Increase Retention with Push Notifications

In this article we’re going to look at some very simple things you can do to increase retention with push

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Best 10 ways to keep your customer on board and improve User Retention

When we launch a new product, our first objective is to attract as many people as possible and lead them

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